Brand Identity for high-end yachting company start-up, Nestori. The company provides curated and bespoke trips along the Ischia coastline with recommendations on places to stay, sites to visit and restaurants to eat at. The brand’s message it to bring out “la dolce vita” experience.
The inspiration behind it are the classic Breton stripes associated with seamens uniforms from the 1800’s. This overlays the font which is partially submerged in the water, like a boat. The elegant yet contemporary, upper font serifs mirror the shape of flags, sails, tiller, etc., associated with the nautical theme.
Nestori Yachting, ©Nestori Ltd